MIM 810 Data Insights for Marketing
Not in the Spring 2026-2027 schedule — this is the most recent term it ran.
This course examines data collection, data processing, and data analysis techniques to reach the accurate marketing insights. The course aims to equip students with the necessary knowledge and skills to determine market research questions and to choose appropriate research techniques for these questions. In addition, how to reach the right insight by using analytical methods will be discussed, different analytical methods will be exemplified and practiced.
Lecture — MIM 810
| Section | When | Where | Instructor | CRN | |
|---|---|---|---|---|---|
| 0 | Mon 19:00–22:00 Wed 19:00–22:00 Sat 09:30–12:30 Sat 13:30–16:30 |
Altunizade Campus 205 | Vahid Karimi Motahhar | 13954 | syllabus |
MIM 810 — Sabancı Üniversitesi Fall 2026-2027 ders programı: section'lar, saatler, derslikler, CRN'ler ve syllabus bağlantıları.